Check also mobile phone vendor market share trends by region :
worldwide | Africa | Asia | Europe | North America | Oceania | South America | Switzerland.
Late in 2010, Apple snatched a substantial chunk of the Oceania market from the Blackberry's vendor RIM, and kept an undisputed market leadership since then, keeping currently a 55% share. Threats come from Samsung, with 28% market share, although on a slowdown phase. Former big players such as RIM, Nokia, Sony Ericsson or Motorola don't weigh too much any more.
Date | Apple | Samsung | HTC | Nokia | Unknown | Sony Ericsson | LG | Huawei | RIM | Alcatel | Motorola | ZTE | Vodafone | Sony | Nintendo | Xiaomi | Lenovo | Acer | HP | OnePlus | Asus | Micromax | Wiko | Oppo | Other | |
2010-03 | 67.99 | 0.43 | 0.04 | 12.54 | 0 | 1.91 | 0.08 | 0.23 | 0 | 15.26 | 0 | 0.09 | 0 | 0 | 0.95 | 0.41 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.08 |
2010-04 | 59.52 | 0.61 | 0.03 | 10.43 | 0 | 1.4 | 0.05 | 0.22 | 0 | 26.45 | 0 | 0.06 | 0 | 0 | 0.87 | 0.27 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.08 |
2010-05 | 60.48 | 1.14 | 0.01 | 9.72 | 0 | 1.53 | 0.04 | 0.23 | 0 | 25.69 | 0 | 0.01 | 0 | 0 | 0.79 | 0.29 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.06 |
2010-06 | 56.14 | 1.22 | 0.01 | 10 | 0 | 1.82 | 0.04 | 0.23 | 0 | 29.47 | 0 | 0.01 | 0 | 0 | 0.76 | 0.26 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.04 |
2010-07 | 53.75 | 0.98 | 0.02 | 8.9 | 0 | 1.63 | 0.11 | 0.24 | 0 | 33.4 | 0 | 0.04 | 0 | 0 | 0.65 | 0.21 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.04 |
2010-08 | 52.44 | 0.93 | 0.02 | 8.25 | 0 | 1.59 | 0.15 | 0.24 | 0 | 35.61 | 0 | 0.04 | 0 | 0 | 0.51 | 0.17 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.03 |
2010-09 | 74.26 | 1.34 | 0.02 | 11.73 | 0 | 2.45 | 0.13 | 0.25 | 0 | 8.93 | 0 | 0.05 | 0 | 0 | 0.55 | 0.24 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.04 |
2010-10 | 77.7 | 1.36 | 0.02 | 10.9 | 0 | 2.44 | 0.17 | 0.27 | 0 | 6.28 | 0 | 0.04 | 0 | 0 | 0.55 | 0.24 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.03 |
2010-11 | 77.99 | 1.61 | 0.01 | 10.89 | 0 | 2.48 | 0.14 | 0.24 | 0 | 5.84 | 0 | 0.07 | 0 | 0 | 0.46 | 0.24 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.02 |
2010-12 | 79.33 | 2.11 | 0.01 | 10.68 | 0 | 2.56 | 0.1 | 0.24 | 0 | 4.19 | 0 | 0.04 | 0 | 0 | 0.45 | 0.27 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.02 |
2011-01 | 81.51 | 1.77 | 0.24 | 10.39 | 0 | 2.28 | 0.09 | 0.19 | 0 | 2.77 | 0 | 0.04 | 0 | 0 | 0.41 | 0.29 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.02 |
2011-02 | 82.48 | 1.67 | 0.45 | 9.41 | 0 | 2.26 | 0.09 | 0.2 | 0 | 2.86 | 0 | 0.04 | 0 | 0 | 0.31 | 0.21 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.02 |
2011-03 | 82.79 | 1.68 | 0.5 | 8.82 | 0 | 2.27 | 0.12 | 0.18 | 0 | 3.16 | 0 | 0.03 | 0 | 0 | 0.28 | 0.17 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.02 |
2011-04 | 83.51 | 1.75 | 0.57 | 8.63 | 0 | 2.13 | 0.12 | 0.15 | 0 | 2.64 | 0 | 0.03 | 0 | 0 | 0.31 | 0.15 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.02 |
2011-05 | 83.73 | 1.93 | 0.6 | 8.68 | 0 | 2.1 | 0.08 | 0.14 | 0 | 2.24 | 0 | 0.02 | 0 | 0 | 0.31 | 0.15 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.01 |
2011-06 | 82.3 | 2.51 | 0.62 | 8.55 | 0 | 2.1 | 0.07 | 0.15 | 0 | 3.28 | 0 | 0.02 | 0 | 0 | 0.25 | 0.14 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.01 |
2011-07 | 82.87 | 3.78 | 0.74 | 8.55 | 0 | 2.35 | 0.07 | 0.35 | 0 | 0.86 | 0 | 0.04 | 0 | 0 | 0.24 | 0.15 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.01 |
2011-08 | 80.64 | 5.55 | 0.81 | 8.4 | 0 | 2.48 | 0.08 | 0.86 | 0 | 0.76 | 0 | 0.03 | 0 | 0 | 0.26 | 0.12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.01 |
2011-09 | 81.08 | 6.28 | 1.17 | 7.2 | 0 | 2.3 | 0.06 | 0.81 | 0 | 0.7 | 0 | 0.03 | 0 | 0 | 0.26 | 0.1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.01 |
2011-10 | 76.16 | 6.74 | 6.94 | 5.71 | 0 | 1.88 | 0.84 | 0.7 | 0 | 0.57 | 0 | 0.02 | 0 | 0 | 0.3 | 0.13 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.01 |
2011-11 | 76.15 | 7.25 | 6.75 | 5.04 | 0 | 1.66 | 1.02 | 0.69 | 0 | 0.57 | 0 | 0.43 | 0 | 0 | 0.3 | 0.12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.01 |
2011-12 | 75.92 | 8.14 | 6.48 | 4.52 | 0 | 1.57 | 1 | 0.69 | 0 | 0.47 | 0 | 0.73 | 0 | 0 | 0.25 | 0.21 | 0 | 0 | 0.01 | 0 | 0 | 0 | 0 | 0 | 0 | 0.01 |
2012-01 | 75.99 | 8.74 | 6.22 | 4.36 | 0 | 1.53 | 1.02 | 0.62 | 0 | 0.38 | 0 | 0.69 | 0 | 0 | 0.15 | 0.29 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
2012-02 | 76.25 | 9.34 | 6.34 | 3.64 | 0 | 1.44 | 1 | 0.58 | 0 | 0.37 | 0 | 0.69 | 0 | 0 | 0.12 | 0.22 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
2012-03 | 73.22 | 9.29 | 6.01 | 3.47 | 3.67 | 1.3 | 0.96 | 0.61 | 0.06 | 0.35 | 0 | 0.66 | 0 | 0 | 0.14 | 0.24 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.01 |
2012-04 | 72.4 | 10.02 | 6 | 3.12 | 3.29 | 1.25 | 0.87 | 1.11 | 0.48 | 0.31 | 0.01 | 0.7 | 0.04 | 0.01 | 0.15 | 0.25 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
2012-05 | 69.3 | 12.01 | 6.2 | 2.96 | 3.6 | 1.29 | 0.97 | 1.07 | 0.64 | 0.29 | 0.06 | 0.65 | 0.39 | 0.16 | 0.1 | 0.27 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.03 |
2012-06 | 69.41 | 13.5 | 6.29 | 2.78 | 2.06 | 1.29 | 0.93 | 1.15 | 0.65 | 0.29 | 0.08 | 0.61 | 0.39 | 0.17 | 0.13 | 0.22 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.04 |
2012-07 | 67.66 | 14.85 | 6.3 | 2.78 | 2.28 | 1.29 | 0.99 | 1.21 | 0.71 | 0.25 | 0.11 | 0.6 | 0.34 | 0.17 | 0.12 | 0.29 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0.04 |
2012-08 | 66.5 | 16.21 | 6.3 | 2.58 | 2.18 | 1.28 | 0.99 | 1.22 | 0.69 | 0.23 | 0.12 | 0.61 | 0.32 | 0.17 | 0.11 | 0.29 | 0 | 0 | 0.18 | 0 | 0 | 0 | 0 | 0 | 0 | 0.04 |
2012-09 | 66.33 | 16.74 | 6 | 2.45 | 2.08 | 1.29 | 0.98 | 1.18 | 0.69 | 0.22 | 0.13 | 0.74 | 0.34 | 0.19 | 0.18 | 0.26 | 0 | 0 | 0.15 | 0 | 0 | 0 | 0 | 0 | 0 | 0.04 |
2012-10 | 66.14 | 17.34 | 5.67 | 2.32 | 2.16 | 1.33 | 0.95 | 1.13 | 0.67 | 0.28 | 0.14 | 0.7 | 0.36 | 0.21 | 0.17 | 0.27 | 0 | 0 | 0.12 | 0 | 0 | 0 | 0 | 0 | 0 | 0.03 |
2012-11 | 66.06 | 17.93 | 5.54 | 2.16 | 2.21 | 1.28 | 0.97 | 1.07 | 0.67 | 0.2 | 0.16 | 0.64 | 0.37 | 0.18 | 0.12 | 0.29 | 0.01 | 0 | 0.12 | 0 | 0 | 0 | 0 | 0 | 0 | 0.03 |
2012-12 | 65.04 | 19.12 | 5.48 | 2.08 | 2.24 | 1.3 | 1.05 | 1.08 | 0.65 | 0.17 | 0.17 | 0.58 | 0.37 | 0.12 | 0.1 | 0.28 | 0.01 | 0 | 0.12 | 0 | 0 | 0 | 0 | 0 | 0 | 0.03 |
2013-01 | 65.7 | 19.18 | 5.12 | 1.97 | 2.24 | 1.2 | 1.09 | 0.95 | 0.61 | 0.14 | 0.18 | 0.56 | 0.37 | 0.08 | 0.14 | 0.3 | 0.01 | 0 | 0.12 | 0 | 0 | 0 | 0 | 0 | 0 | 0.04 |
2013-02 | 65.95 | 19.33 | 4.85 | 1.89 | 2.43 | 1.12 | 1.04 | 0.87 | 0.61 | 0.15 | 0.19 | 0.56 | 0.4 | 0.12 | 0.09 | 0.22 | 0.01 | 0 | 0.12 | 0 | 0 | 0 | 0 | 0 | 0 | 0.05 |
2013-03 | 65.48 | 20.02 | 4.67 | 1.88 | 2.27 | 1.14 | 1.08 | 0.99 | 0.63 | 0.14 | 0.19 | 0.56 | 0.41 | 0.11 | 0.08 | 0.22 | 0.01 | 0.01 | 0.06 | 0 | 0 | 0 | 0 | 0 | 0 | 0.05 |
2013-04 | 65.25 | 20.24 | 4.56 | 1.93 | 2.31 | 1.17 | 1.1 | 0.99 | 0.59 | 0.15 | 0.19 | 0.53 | 0.43 | 0.1 | 0.09 | 0.23 | 0.02 | 0.01 | 0.05 | 0 | 0 | 0 | 0 | 0 | 0 | 0.05 |
2013-05 | 64.52 | 20.7 | 4.55 | 2.12 | 2.48 | 1.1 | 1.08 | 0.96 | 0.63 | 0.17 | 0.3 | 0.52 | 0.48 | 0.1 | 0.06 | 0.12 | 0.02 | 0.01 | 0.04 | 0 | 0 | 0 | 0 | 0 | 0 | 0.05 |
2013-06 | 64.39 | 21.12 | 4.45 | 2.07 | 2.47 | 1.07 | 1.02 | 0.96 | 0.64 | 0.18 | 0.35 | 0.47 | 0.39 | 0.1 | 0.06 | 0.14 | 0.01 | 0.01 | 0.04 | 0 | 0 | 0 | 0.01 | 0 | 0 | 0.04 |
2013-07 | 63.61 | 21.46 | 4.5 | 2.21 | 2.74 | 0.99 | 1.01 | 0.96 | 0.67 | 0.18 | 0.45 | 0.43 | 0.35 | 0.11 | 0.06 | 0.15 | 0.02 | 0.02 | 0.04 | 0 | 0 | 0 | 0.01 | 0 | 0 | 0.04 |
2013-08 | 63.35 | 21.73 | 4.47 | 2.23 | 2.8 | 0.89 | 0.98 | 0.97 | 0.71 | 0.2 | 0.51 | 0.4 | 0.35 | 0.11 | 0.07 | 0.1 | 0.02 | 0.01 | 0.07 | 0 | 0 | 0 | 0.01 | 0 | 0 | 0.03 |
2013-09 | 62.78 | 22.31 | 4.37 | 2.24 | 2.85 | 0.81 | 1.02 | 1.03 | 0.73 | 0.21 | 0.53 | 0.35 | 0.31 | 0.11 | 0.06 | 0.09 | 0.04 | 0.01 | 0.09 | 0 | 0 | 0 | 0.01 | 0 | 0 | 0.04 |
2013-10 | 60.67 | 22.39 | 4.14 | 2.79 | 3.71 | 0.74 | 1.05 | 0.99 | 0.91 | 0.23 | 1.11 | 0.37 | 0.37 | 0.25 | 0.04 | 0.09 | 0.03 | 0.02 | 0.06 | 0 | 0 | 0 | 0.01 | 0 | 0 | 0.03 |
2013-11 | 58.43 | 22.4 | 3.97 | 3.8 | 3.99 | 0.7 | 1.13 | 0.89 | 1.03 | 0.25 | 1.54 | 0.49 | 0.47 | 0.56 | 0.03 | 0.08 | 0.03 | 0.02 | 0.06 | 0.06 | 0 | 0 | 0.01 | 0 | 0 | 0.04 |
2013-12 | 57.79 | 22.6 | 3.94 | 3.76 | 4.27 | 0.65 | 1.25 | 0.83 | 1.25 | 0.24 | 1.66 | 0.4 | 0.44 | 0.51 | 0.04 | 0.06 | 0.04 | 0.03 | 0.11 | 0.09 | 0 | 0 | 0.02 | 0 | 0 | 0.04 |
2014-01 | 58.54 | 23.1 | 3.69 | 3.13 | 3.98 | 0.94 | 1.19 | 0.88 | 1.37 | 0.22 | 1.53 | 0.32 | 0.39 | 0.38 | 0.05 | 0.04 | 0.04 | 0.03 | 0.08 | 0.03 | 0 | 0 | 0.02 | 0 | 0 | 0.04 |
2014-02 | 56.41 | 25.34 | 3.51 | 2.92 | 3.56 | 1.63 | 1.11 | 1.16 | 1.31 | 0.19 | 1.4 | 0.31 | 0.36 | 0.39 | 0.09 | 0.06 | 0.04 | 0.03 | 0.06 | 0.06 | 0 | 0 | 0.02 | 0 | 0 | 0.04 |
2014-03 | 57.02 | 25.69 | 3.44 | 2.51 | 3.36 | 1.76 | 1.08 | 1.21 | 1.27 | 0.18 | 1.2 | 0.31 | 0.29 | 0.33 | 0.07 | 0.04 | 0.04 | 0.04 | 0.06 | 0.05 | 0 | 0 | 0.02 | 0 | 0 | 0.03 |
2014-04 | 57.03 | 25.72 | 3.4 | 2.35 | 3.32 | 1.87 | 1.11 | 1.28 | 1.31 | 0.17 | 1.11 | 0.35 | 0.28 | 0.33 | 0.08 | 0.03 | 0.04 | 0.04 | 0.06 | 0.07 | 0 | 0 | 0.02 | 0 | 0 | 0.03 |
2014-05 | 55.18 | 26.86 | 3.4 | 2.35 | 3.73 | 1.96 | 1.12 | 1.26 | 1.36 | 0.16 | 1.25 | 0.33 | 0.3 | 0.38 | 0.07 | 0.03 | 0.04 | 0.05 | 0.06 | 0.05 | 0 | 0 | 0.02 | 0.01 | 0 | 0.03 |
2014-06 | 54.78 | 27.17 | 3.39 | 2.38 | 3.75 | 2.08 | 1.13 | 1.25 | 1.33 | 0.16 | 1.28 | 0.34 | 0.25 | 0.34 | 0.06 | 0.03 | 0.04 | 0.06 | 0.08 | 0.05 | 0 | 0 | 0.02 | 0.01 | 0 | 0.03 |
2014-07 | 54.38 | 28.11 | 3.43 | 2.29 | 3.24 | 2.16 | 1.12 | 1.31 | 1.23 | 0.17 | 1.08 | 0.35 | 0.24 | 0.32 | 0.1 | 0.03 | 0.07 | 0.07 | 0.06 | 0.05 | 0 | 0.01 | 0.02 | 0.1 | 0 | 0.05 |
2014-08 | 54.09 | 28.76 | 3.5 | 2.15 | 3.06 | 2.28 | 1.15 | 1.25 | 1.18 | 0.16 | 0.91 | 0.36 | 0.23 | 0.32 | 0.13 | 0.03 | 0.09 | 0.08 | 0.05 | 0.05 | 0 | 0.02 | 0.03 | 0.07 | 0.01 | 0.04 |
2014-09 | 54.3 | 29.05 | 3.53 | 1.96 | 2.77 | 2.29 | 1.21 | 1.29 | 1.18 | 0.15 | 0.83 | 0.38 | 0.23 | 0.25 | 0.13 | 0.02 | 0.11 | 0.08 | 0.04 | 0.06 | 0.02 | 0.03 | 0.02 | 0.04 | 0.01 | 0.05 |
2014-10 | 54.83 | 28.33 | 3.39 | 1.94 | 2.74 | 2.24 | 1.23 | 1.27 | 1.31 | 0.14 | 0.81 | 0.43 | 0.23 | 0.29 | 0.18 | 0.03 | 0.14 | 0.08 | 0.04 | 0.06 | 0.04 | 0.04 | 0.03 | 0.11 | 0.01 | 0.05 |
2014-11 | 54.23 | 28.79 | 3.42 | 1.96 | 2.68 | 2.34 | 1.27 | 1.21 | 1.32 | 0.14 | 0.81 | 0.46 | 0.22 | 0.26 | 0.19 | 0.04 | 0.15 | 0.11 | 0.05 | 0.08 | 0.06 | 0.05 | 0.03 | 0.04 | 0.02 | 0.05 |
2014-12 | 56.33 | 27.52 | 3.19 | 1.85 | 2.56 | 2.32 | 1.2 | 1.02 | 1.31 | 0.13 | 0.74 | 0.45 | 0.21 | 0.26 | 0.28 | 0.04 | 0.14 | 0.09 | 0.05 | 0.07 | 0.07 | 0.05 | 0.03 | 0.03 | 0.02 | 0.06 |
2015-01 | 55.46 | 27.98 | 3.23 | 1.96 | 2.45 | 2.25 | 1.24 | 1.05 | 1.33 | 0.16 | 0.66 | 0.58 | 0.21 | 0.26 | 0.35 | 0.04 | 0.17 | 0.15 | 0.05 | 0.12 | 0.1 | 0.06 | 0.03 | 0.01 | 0.02 | 0.06 |
2015-02 | 55.13 | 27.69 | 3.19 | 2.06 | 2.63 | 2.3 | 1.26 | 1.06 | 1.49 | 0.14 | 0.73 | 0.55 | 0.2 | 0.27 | 0.39 | 0.04 | 0.2 | 0.13 | 0.04 | 0.11 | 0.12 | 0.09 | 0.04 | 0.02 | 0.03 | 0.08 |
2015-03 | 54.87 | 27.57 | 3.36 | 2.08 | 2.58 | 2.33 | 1.37 | 1.15 | 1.46 | 0.21 | 0.63 | 0.57 | 0.25 | 0.24 | 0.41 | 0.05 | 0.2 | 0.14 | 0.04 | 0.08 | 0.14 | 0.1 | 0.04 | 0.02 | 0.03 | 0.09 |
2015-04 | 51.01 | 27.21 | 4.47 | 3.5 | 2.84 | 2.84 | 1.47 | 1.37 | 1.55 | 0.45 | 0.64 | 0.57 | 0.24 | 0.25 | 0.43 | 0.02 | 0.17 | 0.24 | 0.07 | 0.09 | 0.15 | 0.1 | 0.05 | 0.02 | 0.07 | 0.16 |
2015-05 | 51.33 | 28.62 | 4.01 | 2.55 | 2.98 | 2.77 | 1.42 | 1.15 | 1.56 | 0.31 | 0.65 | 0.54 | 0.23 | 0.27 | 0.46 | 0.01 | 0.26 | 0.22 | 0.06 | 0.09 | 0.14 | 0.1 | 0.05 | 0.02 | 0.07 | 0.13 |
2015-06 | 54.58 | 27.62 | 3.17 | 1.72 | 3.27 | 2.37 | 1.25 | 0.96 | 1.73 | 0.15 | 0.69 | 0.49 | 0.23 | 0.29 | 0.47 | 0.01 | 0.23 | 0.14 | 0.04 | 0.12 | 0.14 | 0.11 | 0.05 | 0.02 | 0.04 | 0.09 |
Average change rate (last 12 months) | -0.03% | 0.14% | -0.56% | -2.67% | -1.13% | 1.09% | 0.84% | -2.18% | 2.22% | -0.54% | -5.02% | 3.09% | -0.69% | -1.32% | 18.71% | -8.75% | 15.69% | 7.32% | -5.61% | 7.57% | n/a | n/a | 7.93% | 5.95% | n/a | 9.59% |
Source: StatCounter Global Stats