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areppim line chart and statistics of percentage market share of Social media in South America since 2008. Facebook, Twitter and Tumblr own practically the whole of South American social media market, leaving only crumbs for the other players. Facebook dominates with 90% market share, 4% for Twitter, and 3% for Tumblr. Other social media are in the lows 1% or less.

Facebook, Twitter and Tumblr own practically the whole of South American social media market, leaving only crumbs for the other players. Facebook dominates with 90% market share, 4% for Twitter, and 3% for Tumblr. Other social media are in the lows 1% or less.

 

Social media Percent Market Share — South America
(As of May 2015)

DateFacebookTwitterYouTubeTumblrStumbleUponPinterestorkutredditGoogle+LinkedInDiggDeliciousHi5MySpaceVimeoNowPublicVKontakteOther
2009-0339.7511.950010.61025.231.98002.971.5304.7500.0801.15
2009-0439.0512.640011.16023.932.4002.891.3204.9600.0101.63
2009-0542.1916.4009.86019.51.9100.342.971.4103.9300.0201.48
2009-0643.6519.69008.17015.493.1600.563.11.3703.7700.0101.04
2009-0749.9823.73007.29010.871.8500.322.270.9202.250000.54
2009-0847.2829.01005.94010.491.5600.32.030.8901.8100.0200.67
2009-0953.4727.630.4704.3208.540.7100.321.910.6901.3800.1200.44
2009-1052.7317.9217.6103.3505.260.5200.140.810.3900.890.050.0200.31
2009-1169.0612.2110.8102.3603.290.4800.110.540.2600.630.040.0100.21
2009-1277.3798.5101.6102.130.3500.060.420.1600.250.04000.11
2010-0165.1915.6412.1402.4202.790.4700.080.490.2800.20.06000.23
2010-0256.3920.3214.602.9303.10.4500.180.610.4100.370.060.3200.25
2010-0354.1525.9311.7803.3102.290.4900.110.330.4500.660.070.2700.16
2010-0459.7822.939.8303.1402.10.400.110.260.3700.630.050.1800.22
2010-0563.2418.9210.703.1801.960.4200.110.250.3400.510.050.1700.15
2010-0670.1115.319.102.4101.290.2900.070.290.2200.440.230.1300.11
2010-0761.9220.1611.4602.7301.630.300.090.320.2700.50.310.1300.17
2010-0860.0720.6113.1402.7401.710.300.110.280.2900.390.070.1300.17
2010-0958.7220.8914.1502.5501.450.3100.110.170.260.860.30.040.0900.12
2010-1054.6222.5215.8102.801.150.3100.10.170.251.530.310.250.100.1
2010-1157.6421.5414.5102.9100.910.3400.120.130.251.20.230.040.0900.09
2010-1258.6622.4213.4202.6300.870.300.110.10.210.10.030.0700.08
2011-0160.2220.7514.1402.3900.950.2900.150.10.20.540.080.030.0600.1
2011-0262.6619.513.2502.4200.90.2400.160.090.170.340.070.040.0700.09
2011-0375.6112.538.6201.9100.540.1800.120.060.120.130.050.020.0500.05
2011-0485.037.185.6801.3900.280.0900.080.040.070.070.020.010.0200.03
2011-0587.565.684.901.2900.240.0800.070.020.050.040.020.010.0200.02
2011-0689.444.74.2101.1700.220.0700.050.020.040.020.010.010.0200.01
2011-0789.794.53.8601.2300.290.070.090.060.020.040.020.010.010.0100.01
2011-0889.663.444.5901.600.40.070.070.050.020.040.020.010.010.0100.01
2011-0990.414.832.9901.3200.190.080.040.040.010.040.010.010.010.0100.01
2011-1092.213.792.4301.2300.130.080.020.040.010.020.010.010.010.0100.01
2011-1192.833.811.8101.2100.110.080.030.040.010.020.010.010.010.0200.01
2011-1286.587.543.5501.7100.210.180.010.080.020.040.020.010.020.0300.02
2012-0182.399.945.2701.5700.260.2600.120.030.050.020.010.020.0300.03
2012-0279.8310.776.5901.7900.280.3500.160.030.050.020.010.020.0300.05
2012-0379.299.568.5801.380.290.20.3800.120.030.040.010.010.030.020.010.04
2012-0479.548.778.4401.50.610.380.4600.120.040.0400.010.020.0200.03
2012-0580.268.598.0801.490.730.230.2700.150.070.0400.010.020.030.010.03
2012-0680.78.028.4201.320.840.180.2300.110.040.0400.010.020.0200.03
2012-0778.997.999.8801.440.970.190.2300.130.040.0300.010.020.0300.04
2012-0880.777.079.2601.280.940.180.2200.140.010.0400.010.030.030.010.03
2012-0977.267.9711.8301.250.980.180.2700.1400.0300.010.030.020.010.02
2012-1078.247.9111.1901.020.980.150.2600.120.010.0300.010.030.0300.02
2012-1180.848.248.3800.871.020.140.2500.1100.0300.020.040.0200.03
2012-1282.287.448.3100.680.790.10.2200.0800.0200.010.030.0100.02
2013-0183.326.997.8600.580.820.080.1800.0800.01000.020.010.010.02
2013-0283.156.828.0500.570.820.080.190.160.0900000.020.010.010.02
2013-0382.596.578.9100.640.760.060.170.160.0900000.020.0100.01
2013-0485.136.366.5200.640.80.060.180.180.090.010000.020.0100.01
2013-0580.497.429.5100.8710.060.270.210.120.010000.020.010.010.01
2013-0686.475.586.1600.570.70.050.180.180.0800000.010.010.010.01
2013-0785.085.57.4500.680.760.070.170.170.080.010000.020.0100.01
2013-0884.565.477.7400.770.880.080.180.180.080.020000.0200.010
2013-0989.693.475.3900.450.610.040.150.120.050.010000.01000
2013-1086.714.216.161.20.550.7200.160.180.060.010000.0200.010
2013-1183.073.244.947.430.420.5500.120.150.040.010000.0100.010
2013-1278.723.586.25100.470.5600.160.170.040.010000.0100.010
2014-0171.855.047.7113.110.630.9900.250.260.080.020000.0200.010.01
2014-0273.875.447.2710.870.581.2600.340.240.070.020000.0200.010.01
2014-0373.715.075.0713.840.51.2500.210.230.060.020000.0200.010.01
2014-0481.164.083.68.60.481.5200.170.230.10.020000.0100.010.01
2014-0587.82.532.494.950.331.5100.140.150.060.010000.0100.010
2014-0684.464.053.075.880.391.6900.180.190.040.010.02000.0100.010
2014-0785.934.442.974.680.381.1300.170.20.040.010000.0100.020.01
2014-0889.93.941.133.280.350.8800.230.210.040.010000.0100.020
2014-0989.44.041.992.660.330.8200.470.20.030.010000.0100.020.01
2014-1092.492.911.651.750.180.5800.150.140.070.010000.0200.050
2014-1191.813.191.6820.20.6500.180.170.040.010000.0300.050
2014-1289.136.360.332.530.250.8200.270.220.030.010000.0100.040.01
2015-0185.997.760.43.490.351.1800.330.310.050.040000.0200.060.02
2015-02886.060.313.460.321.0300.320.320.080.020.01000.0100.070.01
2015-0389.594.970.232.940.31.1800.370.320.040.01000000.040
2015-0490.874.240.112.70.271.1400.320.270.040.01000000.040.01
2015-0590.274.070.182.910.281.3900.520.290.040.01000000.030.01
Average change rate (last 12 months)0.2%4.0%-19.7%-4.3%-1.4%-0.7%n/a11.6%5.6%-3.3%0.0%n/an/an/a-100.0%n/a9.6%n/a

 

Source: StatCounter Global Stats

 

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